The automakers are all set to introduce an exciting mobile shop in the state for customers to choose and buy Tesla cars with ease.
Tesla Motors is one of those few companies who has been in the news for quite some time for the unique and tactful techniques that it chooses to carry out for its business activities. The marketing strategies adopted by the automakers have always been highlighted to be one of their kind and quite smart as well. The firm has always surprised its fans by always coming up with something to amuse and this time around, the electric car makers have decided to make it big by planning a campaign through which they will be directly selling their automobiles to the customers. A recent press release has made it evident that the auto giant’s management has announced that the company will be taking its adopted marketing campaign for something useful like being a direct provider of its cars and selling them on a direct basis without a middle man.
The first place that has been chosen by Tesla to start selling its hybrid cars has come around to be Santa Barbara, where the company’s first outlet will be made for its valued customers who will be able to visit the place and choose from their favorite cars. The grand opening of the store has been scheduled to take place a day after the Memorial Day, and the store will be quite like the other brick stores owned by the company. The customers who wish to make a transaction will be first taken around the store for a quick tour in which they will be made familiar with what the store has to offer. Later, they can choose accordingly if they like the different parts and components of the Model S. Furthermore, for a better experience, a new Model S will be made available at the store in which the users can take a test drive and get to know the car better.
This store will be a mobile store with the ability to spread out like a huge flatbed, as huge as a terminal. According to the most recent reports, the firm is planning to keep their mobile store in the state of Santa Barbara for four weeks before taking it to Hamptons.
Coming up with such a store in the United States is an idea not foreign for Tesla as the smart car makers have done the same in the European countries like Denmark and France, around two years back. More importantly, the electric car giants are not the only ones to have a mobile store in the country as many other auto makers have done it in the past.
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