Fords and Google's collaboration to span beyond autonomous cars.
It is assumed that last minute obstacles have hindered a formal announcement; however, Alphabet Inc. and Ford Motor Co. are all set to come up with a bigger partnership that will be unveiled during the Consumer Electronics Show (CES) scheduled this week in Las Vegas.
The alliance between the two companies will allow Ford to have access to the search engine giant’s top notch autonomous car technology. Some sources that are part of the venture have acknowledged the TheDetroitBureau.com that the collaboration will cater to more than self driving cars and will also explore the possibilities of connected cars to come come up with other mobility solutions. This is said to be the “pet project” of Mark Field the Chief Executive Officer of Fords Motor.
Other high end providers are likely to get on board with the alliance along with other thing. The company has plans to experiment with its recent technology at a 1000 acre space that is in North Carolina reports the source.
According to Yahoo Autos, “Self-driving vehicles have become one of the hottest topics in the auto industry, and the first semi-autonomous vehicles are just now getting out on the road. Tesla Motors recently introduced its AutoPilot system which allows hand-free operation on limited-access highways.” Other automotive companies like Cadillac brand, Nissan and General Motors are all set to come up with similar offerings. The Japanese marquee has also vowed to come up with a fully functional autonomous car by FY20.
According to a study published by the Britain’s Juniper Research, the last month has claimed that GOOG has the top notch self driving tech as of yet. However, the company does not plans to manufacture its own autonomous cars. So what it will do is license its software to other companies that are interested in the production of autonomous cars.
According to sources close to the company, the collaboration with Ford is a non-exclusive deal and is one of a kind. This will be a major incentive for the automotive giant. As per sources, Mr. Allan Mulally, the former Ford Chief Executive Officer was initially quite skeptical about autonomous cars however, Mr. Fields is all set to experiment and offer the world what it demands.
Ford and Google have been in the limelight for quite some time now. Both the companies have something brilliant to offer making them the stars of their field. It is high time that an official announcement is made in this regard.
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